eLearnAfrica
Digital Skills: Digital Marketing
Accenture
  • Start Date: 15 Aug, 2022
  • 2 weeks
  • Study Content: Videos


Delve into different digital marketing strategies and learn how to choose the right technique to target your customers.

Course Fee: Free
Certificate Cost: See Fees and Eligibility
Enrol Now

Course Description

Learn to use digital marketing strategies to grow your business


Digital marketing is a crucial tool to reach your audience and grow your business.


On this two-week course, you’ll explore what digital marketing is, why it is so important for an organisation, and how to use it effectively.


You’ll uncover different digital marketing strategies and understand the importance of balancing and integrating these techniques to successfully target your customers.


Explore different digital marketing techniques


With so many marketing strategies available, it can be difficult knowing which one works for your business.


This course will help you delve into each marketing strategy such as banner advertising, pay per click advertising, content marketing, search engine optimisation, social media, and email marketing to ensure you can find the right strategy for your business.


Learn to integrate different marketing strategies


Though marketing strategies can be powerful separately, you’ll explore the importance of balancing and integrating these strategies together.


Through this exploration, you’ll understand how integration in marketing is vital in helping to target your customers more effectively.


Enhance your digital skills with Accenture


On the course, you’ll be guided by the specialists at Accenture. With their expertise, you’ll finish with a sound understanding of digital marketing and will have gained essential digital skills to use in your organisation.


This course is designed for anyone interested in honing their digital marketing skills.


    • Certificate cost may vary. You will be redirected to the host page for cost and payment options.

    • Accenture

      This university is part of the partnership between eLearnAfrica and FutureLearn.

    • You may be able to download course materials after enrolling in this course. If not, all of the necessary course materials provided by the course instructor will be available on the provider's course page.
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